PEOPLE’S CHOICE CHILI DETAILS
In 2010, over 25,000 attended the WCCC anticipating samples of chili. Two gallons of People’s Choice Chili is mandatory from each cook per qualified event. The ICS is welcoming KRAFT FOODS as a new sponsor this year. Kraft is presenting the People’s Choice Challenge as an inaugural partnership with the ICS and depending on the success this year, will possibly expand the relationship in 2012. Explanation of PC Chili 2011 is below.
Friday: Last Chance Cookoff - The three cooks receiving the most votes by the public win $300, $200 and $100. Last Chance is a qualifying event to the WCCC.
Saturday - The three cooks receiving the most votes by the public will win $600, $400 or $200 and will be given the opportunity to compete on Sunday in the Kraft People’s Choice Challenge.
Sunday ONLY, the People’s Choice first place prize money is $3000, second is $1500 and third is $500. HOWEVER – as extra incentive, if KRAFT NATURAL CHEESE is included in the chili recipe, the prize money doubles to $6000, $3000 and $1000. Kraft will be providing the cheese on site for distribution to the cooks. Only the Kraft Natural Cheese provided by Kraft may be used. Cheese can be incorporated into the actual chili recipe, served on the side, stirred in or sprinkled on top – whatever works for you in your People’s Choice Chili. All cooks will receive a 16 oz. cup to fill with their PC chili and retain at their booth until the ballots have been counted. The three cooks receiving the most votes by the public will be taken to the stage for final judging. Kraft Culinaries, chili dignitaries and selected special judges will determine and crown the Kraft Naturals People’s Choice Challenge winners. The top three recipes must be provided to Kraft upon the announcement of the winners. If you need help serving People’s Choice Chili, volunteers will be available. Please let Vickie know when you check in.
Hormel Foods is supplying extra Hormel Chili with Beans to supplement People’s Choice Chili
